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Bob Stoops Leads The Big 12, But Big 12 Coaches Salaries Don’t Stack Up

Coach Bob Stoops may be one of the highest paid coaches in the country, but the Big 12 is paying out the least of the Power Five conferences.



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Thanks to USA Today, we now know what most of the Big 12 coaches are making this year and how that stacks up to the rest of the country.

Oklahoma coach Bob Stoops predictably brings in the biggest payday in the conference at just over $5.5 million, while just three coaches bring in more nationally.

Stoops may rank near the top, but he isn’t even in the same ballpark as Michigan coach Jim Harbaugh’s $9,004,000. Harbaugh also has a $1.3 million bonus as well, which could make him the first coach to hit the $10 million mark. That’s insane.

Alabama coach Nick Saban comes in second at $6,939,395, while Urban Meyer at Ohio State comes in third just above Stoops at $6,094,800.

Rounding out the top five is Florida State coach Jimbo Fisher, making $5,250,00 this year. That’s just $50k more than Texas coach Charlie Strong.

2016 Big 12 Coaches Salaries

4 Oklahoma Bob Stoops $5,550,000 $843,000
6 Texas Charlie Strong $5,200,130 $1,006,000
20 TCU Gary Patterson $4,014,723
22 OK State Mike Gundy $3,775,000 $550,000
30 Texas Tech Kliff Kingsbury $3,306,575 $1,500,000
33 K-State Bill Snyder $3,106,000 $580,000
37 WVU Dana Holgorsen $2,980,000* $600,000
56 Iowa St Matt Campbell $2,000,000* $900,000
84 Kansas David Beaty $801,109 $925,000
Baylor Jim Grobe
*WEST VIRGINIA: School pay includes $75,000 payment that Holgorsen will receive only if he remains head coach on Dec. 8.
*IOWA STATE: Paid $200,000 to Toledo to cover the buyout Campbell owed.

No, interim coach Jim Grobe isn’t working for free. As private universities, Baylor and TCU don’t have to disclose financial information, and they typically don’t. So, it is actually kind of interesting that coach Patterson’s salary is included.

There’s a lot to talk about here, so I’m just going to highlight some of my thoughts in no particular order.

Coach Snyder has received a hefty raise from his $1,710,000 salary in 2015.

Coach Campbell is bringing in just about the same money former Iowa State coach Paul Rhoads was.

Coach Beaty continues to be the lowest paid coach in the conference. In fact, he’s the lowest paid coach in the Power Five, but more on that later. Beaty has shown that he’s serious about turning the Jayhawk program around, and he’s committed to making the program successful. It’s too bad the university doesn’t feel the same way.

West Virginia might just be getting the most bang for their buck, but if they want to keep Holgorsen around much longer, they’re going to have to pay him. Holgorsen’s contract runs out after next season, and extension talks broke down over the summer. Holgorsen opted not to take the Mountaineer’s offer and let the dice roll another season. It’s a move that could pay off big. Literally. (Whether that’s at WVU, or somewhere else.)

How do the Big 12 salaries stack up to the rest of the Power Five conferences? The answer, not great.

Power 5 Conferences Average Coaches Salary

SEC $4,118,419
Big Ten $3,527,630
Pac-12 $3,133,514*
ACC $3,081,666*
Big 12 $3,037,337*
*ACC: No salary information for Syracuse, Miami and Pitt
*Big 12: No salary information for Baylor
*Pac-12: No salary information for USC

Now, the above isn’t 100 percent accurate since the ACC, Big 12 and Pac-12 have salaries not represented, but it gives us a good idea at where everyone is at.

The Big 12 brings up the rear of the Power Five, but that’s largely due to David Beaty being the lowest paid Power Five coach. And it is by a significant margin. Beaty makes just 57 percent of the $1.4 million Minnesota is paying Tracy Claeys, the next lowest Power Five coach on the list.

The SEC and the Big Ten are viewed by most to be the strongest conferences in the country, and after seeing what they are paying their coaches, it’s no wonder why. They have clearly made a commitment to winning. A commitment some schools in the Big 12 just aren’t willing to make.

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